I have also met people who wanted to be the price leader or the highly differentiated company.
I have met many people who want to be the “Luis Vuitton”, and I personally won my first Glo-Bus game utilizing this strategy years ago. This decision is led by ego, not business sense or practical knowledge.
You see Luis Vuitton is effectively the low models, high quality strategy and effectively some people come into Glo-Bus aspiring to perform a certain strategy. I began randomly thinking of Glo-Bus lol. How my of can buy a $500 purse and walk away with a smile, blows me away (talking to a guy who has been using the same old wallet for nearly 10 years). As I was in the store and viewing the very, very expensive merchandise.
So today I was with my girlfriend and we were in a Luis Vuitton store (It was my first time).
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